iGaming CRM & Players’ Retention: What You Don’t Know
Updated: Apr 4
So you are an affiliate. WOW. I envy you. The heavy investment in producing new websites and links, the constant fights with Google’s random ranking algorithm, the monthly frustration at the discrepancies between the operator’s payment and actual reports… It’s how they live up there in first class, no doubt.
But from time to time, when things do manage to work out well for you, you are working with a few decent operators. Now it’s time to take a few minutes to benchmark your results and wonder: how come a specific brand earns me more money than the others?