NEWS

Oct 2, 2022
1 min

Words of Wisdom

As a wise woman once said, “To create a well-regulated market that will protect players, benefit local communities, and let affiliates...

12 views0 comments

Shahar Attias

Apr 6, 2022
5 min

Innovation in iGaming, Done Right

No Putin, Innovation - not invasion. Some people simply don’t get it… in fact, when it comes to innovation, MOST people disregard it as a...

13 views0 comments

Shahar Attias

Jan 13, 2022
1 min

Ending 2021 with a Bang

Supercars are usually benchmarked according to their ability to go from 0 to 100 km/h as fast as possible. Following nearly the years...

16 views0 comments

Shahar Attias

Oct 13, 2021
1 min

Back to a CRM Future

Our CRM discussions are limited to... CRM, and specifically - to the CRM systems we can use. Why is that? Are we as shallow as our...

31 views0 comments

Shahar Attias

Aug 4, 2021
1 min

The Right Tool, At The Right Time

“…A company’s sales come from two groups: new customers and repeat customers. One estimate is that attracting a new customer can cost...

19 views0 comments

Shahar Attias

May 1, 2021
1 min

99 problems but B&M ain't one

There’s an old saying in real-estate that the three most important words are: “Stay dressed, please”. But the naked truth is that reality...

27 views0 comments

Shahar Attias

Jan 1, 2021
1 min

OKR: The woke version of KPI

We consultants lead an ultra-modern lifestyle, very 2.0. Stories on LinkedIn? Sure. Migrating all workspaces into Notion? Did it...

14 views0 comments

Shahar Attias

Nov 1, 2020
1 min

US vs UK CRM KPIs

You might get the impression that I am lazy, judging by the title. Far from it. If there’s a chore I promise to complete, you can...

14 views0 comments

Social and real-money gaming: Getting the best of both

Shahar Attias

Mar 31, 2020
1 min

Social and real-money gaming: Getting the best of both

Legend says that when Alexander the Great arrived in Gordium, he was presented with a complicated knot. The local oracle claimed it could...

16 views0 comments

Time to do away with Business Intelligence

Shahar Attias

Jan 2, 2020
1 min

Time to do away with Business Intelligence

Hi, my name is Shahar and I don’t think business intelligence (BI) people should exist. What’s the reason behind my statement? I mean,...

6 views0 comments

Shahar Attias

Dec 1, 2019
1 min

Play Hard

23 views0 comments

Shahar Attias

Oct 1, 2019
1 min

A typical day in CRM

07:00 I've just returned home from the gym. Sounds cool, eh? Well, actually it was just a pilates class. But you see, that’s what us CRM...

9 views0 comments

Shahar Attias

Jul 1, 2019
1 min

VIPs: Using the RFM method

We all love VIPs. We enjoy that James Bond feeling, thinking if we can treat our top players like in films, we might get a free meal...

11 views0 comments

Shahar Attias

Apr 1, 2019
1 min

A new problem for CRM

Suppliers have consistently advanced the online gaming industry, but one of the latest developments has been to the detriment of the...

10 views0 comments

iGaming CRM & Players’ Retention: What You Don’t Know

Shahar Attias

Oct 2, 2017
1 min

iGaming CRM & Players’ Retention: What You Don’t Know

So you are an affiliate. WOW. I envy you. The heavy investment in producing new websites and links, the constant fights with Google’s...

12 views0 comments

Top 3 KPIs for Effective iGaming Call Center Management

Shahar Attias

Sep 12, 2016
1 min

Top 3 KPIs for Effective iGaming Call Center Management

One of the most significant processes in managing an effective call center is the process of definition of KPIs. Often, call centers in...

4 views0 comments

Shahar Attias

Jan 1, 2016
1 min

2016 Predictions