Optimoving Forward!
Three Hybrid Interaction employees graduated from Optimove Academy. You live, you learn! Find out more.
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Shahar Attias
- Jun 18, 2022
- 1 min
Shahar Attias: Hybrid Interaction - Why the wrong solution can add to your customer problems.
Gaming Eminence converses with CRM expert Shahar Attias CEO of Hybrid Interaction to undercover how operators should be looking at their...
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Shahar Attias
- Dec 8, 2021
- 1 min
All the world's a stage...
... and Shahar is the moderator. At least so it seemed, when he was chairing and moderating 2 full days. Short list of discussed topics -...
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Shahar Attias
- Oct 13, 2021
- 1 min
Back to a CRM Future
Our CRM discussions are limited to... CRM, and specifically - to the CRM systems we can use. Why is that? Are we as shallow as our...
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Shahar Attias
- Aug 4, 2021
- 1 min
The Right Tool, At The Right Time
“…A company’s sales come from two groups: new customers and repeat customers. One estimate is that attracting a new customer can cost...
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Shahar Attias
- Jul 9, 2021
- 1 min
Как создать клиентоориентированный маркетинг в реальном времени
Обычно игроки казино работают с пятью или шестью операторами азартных игр одновременно. Следовательно, компании постоянно конкурируют...
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Shahar Attias
- May 1, 2021
- 1 min
99 problems but B&M ain't one
There’s an old saying in real-estate that the three most important words are: “Stay dressed, please”. But the naked truth is that reality...
30 views0 comments
Shahar Attias
- Jan 12, 2021
- 1 min
Тенденции онлайн гемблинга
Пандемія коронавірусу практично зупинила роботу наземного гемблінгу, однак дала можливість розвиватися онлайн-платформам з азартними...
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Shahar Attias
- Aug 3, 2020
- 1 min
Ensuring Solid Customer Relation Management in the Gaming Industry
Shahar Attias, Founder of Hybrid Interaction Ltd, established the first (Customer Relation Management) CRM department in the Gaming...
13 views1 comment
Shahar Attias
- Mar 26, 2020
- 1 min
CRM-системы: важность для гемблинг-проекта
CRM-системы – технология, позволяющая упростить работу компаний при масштабировании бизнеса, значительно улучшив при этом качество...
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Shahar Attias
- Jan 2, 2020
- 1 min
Time to do away with Business Intelligence
Hi, my name is Shahar and I don’t think business intelligence (BI) people should exist. What’s the reason behind my statement? I mean,...
9 views0 comments
Shahar Attias
- Jul 1, 2019
- 1 min
VIPs: Using the RFM method
We all love VIPs. We enjoy that James Bond feeling, thinking if we can treat our top players like in films, we might get a free meal...
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Shahar Attias
- Apr 1, 2019
- 1 min
A new problem for CRM
Suppliers have consistently advanced the online gaming industry, but one of the latest developments has been to the detriment of the...
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Shahar Attias
- May 30, 2018
- 1 min
Необходимо улучшить программу лояльности, иначе ценность теряется
Шахар Аттиас – известный эксперт по геймингу. Он станет спикером RGW Moscow, где выступит с презентацией «Как оценить управление...
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Shahar Attias
- May 25, 2018
- 1 min
Improve Players’ Loyalty, Otherwise Company’s Value Drops
Offline operators often miss what’s right in front of them while online casinos are exposed to full details of players’ activity,...
10 views0 comments
Shahar Attias
- Sep 16, 2014
- 1 min
Your Ideal iGaming Platform
You grew up with your betting system, and like an old pair of jeans, it’s gotten to a point where it’s become so comfortable – you just...
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Shahar Attias
- Apr 9, 2013
- 1 min
Behind-the-Scenes: Players’ Engagement
As an affiliate, you are used to send traffic to operators, which work out to be a pretty good business for you – I mean, hey, in some...
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Shahar Attias
- Sep 1, 2012
- 1 min
Beyond Sesame Street: Mr. Hooper goes to egaming CRM school
As I opened the annual CRM & Retention Seminar I moderated during the last iCE conference in London, I quoted a fantastic online article...
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