NEWS

What an incredible experience in Rome! From November 3–5, Hybrid Interaction had the privilege of attending SiGMA Europe 2025, one of the industry’s most dynamic events. Over three action-packed days, we joined inspiring sessions, explored the latest trends, and connected with hundreds of professionals shaping the future of iGaming. A special highlight was taking part in Optimove Roadshow, an event organized by one of our closest partners. There we met our good old partners a

Best-of-breed multichannel marketing orchestration meets and best-of-breed iGaming CRM services so operators can launch faster, test continuously, and prove incremental lift Optimove , the creator of Positionless Marketing and the #1 Player Engagement Solution for iGaming and sports betting operators, and Hybrid Interaction , the iGaming CRM and Gamification agency providing expert managed services to operators, announced an expanded collaboration designed to accelerate CRM i

In this episode of ChiefsClash we gathered experts to discuss the topic of HR in iGaming, how different it is from other industries, how candidates are being chosen, and what is being taken into consideration when hiring. Our guests are Salome Philia, Head of HR, Crocobet, Anastasiia Shamrylo - Chief People Officer at Fidel Partners and Mark Klinger, agent for iGaming Executives at MSK Associates. Is there any difference between HR in iGaming and other industries? Salome: So

Our powerhouse team of Hybrid Interaction girls took Tbilisi by storm at this year’s SBC Summit Tbilisi blending brains, charm, and unstoppable energy. From insightful mornings packed with networking and industry talks to unforgettable nights at the opening and closing parties, we made every moment count. The highlight? Nona Titanyan took the stage as a panelist on “Gamification in iGaming – Creating Engaging & Rewarding Player Experiences”, sharing valuable insights on how p