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Optimove and Hybrid Interaction Double Down on Their Collaboration to Deliver Faster CRM Impact
Best-of-breed multichannel marketing orchestration meets and best-of-breed iGaming CRM services so operators can launch faster, test continuously, and prove incremental lift Optimove , the creator of Positionless Marketing and the #1 Player Engagement Solution for iGaming and sports betting operators, and Hybrid Interaction , the iGaming CRM and Gamification agency providing expert managed services to operators, announced an expanded collaboration designed to accelerate CRM i
Mariam Avetyan
Oct 302 min read


ChiefsClash | HR in iGaming, OCT 2025
In this episode of ChiefsClash we gathered experts to discuss the topic of HR in iGaming, how different it is from other industries, how candidates are being chosen, and what is being taken into consideration when hiring. Our guests are Salome Philia, Head of HR, Crocobet, Anastasiia Shamrylo - Chief People Officer at Fidel Partners and Mark Klinger, agent for iGaming Executives at MSK Associates. Is there any difference between HR in iGaming and other industries? Salome: So
Mariam Avetyan
Oct 252 min read


SBC Summit Tbilisi 2025
Our powerhouse team of Hybrid Interaction girls took Tbilisi by storm at this year’s SBC Summit Tbilisi blending brains, charm, and unstoppable energy. From insightful mornings packed with networking and industry talks to unforgettable nights at the opening and closing parties, we made every moment count. The highlight? Nona Titanyan took the stage as a panelist on “Gamification in iGaming – Creating Engaging & Rewarding Player Experiences”, sharing valuable insights on how p
Mariam Avetyan
Oct 161 min read


Ana's Interview at Casino.online
Ana Lahera sits down with Casino.Online for an exclusive interview on CRM and Gamification in rapidly evolving LatAm market. With our strong focus on this region, Ana shares fresh research and insights that highlight the trends, opportunities, and strategies shaping the industry today. A great read for those interested in effective loyalty and retention approaches tailored to the LatAm market. Check out the full interview: https://tinyurl.com/45zz8rha
Mariam Avetyan
Oct 161 min read


Podcast Incoming: Nona shares Secrets of iGaming and CRM World!
Our very own Nona Titanyan is on the mic with Vakhtang Mdivani, CPO of Promofy in the latest iGaming Accent Podcast powered by SBC...
Mariam Avetyan
Oct 101 min read


Spicy at the SPiCE Asia Summit
Our CRM & Gamification pros, Nona and Zhanna, just rocked SPiCE Central Asia 2025 in Tbilisi. Big shoutout to Eventus International for...
Mariam Avetyan
Sep 281 min read


ChiefsClash | SBC Lisbon, SEP 2025
ChiefsClash is back to the on- site interviews, the format that everyone is fond of! In the scope of SBC Lisbon conference, Shahar...
Mariam Avetyan
Sep 273 min read


TheGamblest Gamble!
Thrilled to share that our CEO, Shahar Attias, was featured in The Gamblest's latest “iGaming Talks” interview! TheGamblest is a firm...
Mariam Avetyan
Sep 111 min read


ChiefsClash | iGaming 2050, AUG 2025
In this episode, ChiefsClash is collaborating with Oddsgate on the theme "iGaming industry in 2050". Following a very extensive research...
Mariam Avetyan
Aug 301 min read


As an executive, why should I care about Personal Branding?
Shahar Attias was a special guest on another very interesting interview platform - TRUE WAYS, the online iGaming conference powered by...
Mariam Avetyan
Jun 301 min read


ChiefsClash | Vacation, JUN 2025
This ChiefsClash episode has a very fun theme, it is dedicated to Vacation. We gathered three amazing panelists to ask them how they...
Shahar Attias
Jun 232 min read


CRM Consultants at the Affiliate Conference
As CRM people we are not directly dealing with the Affiliation, but the MAC Conference in Yerevan showed elsewise. While the conference...
Mariam Avetyan
May 231 min read


ChiefsClash | NEXT Valletta, MAY 2025
As part of the Valletta conference by NEXT.io , the May 2025 episode of ChiefsClash was hosted on stage for the first time. The guests...
Mariam Avetyan
May 221 min read


Mr. Gamble and Mr. Attias
Another exclusive interview out already! This time it is hosted by Paul Puolakka, CMO of Mr. Gamble - during his own Mr. Gamble Q&A...
Shahar Attias
May 151 min read


From Missiles to Maltese Magic: A Wild Ride to Next Valletta 2025
The week of the Next Valletta 2025 was a disaster for Shahar: both in a good and bad way. What started as a calm Sunday quickly turned...
Shahar Attias
May 151 min read


ChiefsClash | Affiliate Party, APR 2025
In the new episode of ChiefsClash, we have 3 beautiful industry leaders from the Affiliate sector. Our guests are Brendon Spiteri, the...
Mariam Avetyan
Apr 272 min read


ChiefsClash | Women's Month, MAR 2025
As we are in still in the “Women's History Month”, we decided to dedicate an episode specifically to women and their experience in the...
Mariam Avetyan
Mar 301 min read


Success Story in 10 Questions
Shahar Attias is not only the funniest and most warm hearted boss, but a huge contributor to the iGaming industry who has gone through a...
Mariam Avetyan
Feb 251 min read


ChiefsClash | Chiefs Outlook, FEB 2025
In this ChiefsClash episode we have exceptionally important industry leaders: Yanina Kaplya / CMO @ NuxGame, Glenn Debattista / COO @...
Mariam Avetyan
Feb 212 min read


Barcelona is calling...
First time in the history ICE was not held in icy London but warm Barcelona! This changed the whole game: warm talks, hot fancy dishes...
Shahar Attias
Feb 131 min read
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