US vs UK CRM KPIs

You might get the impression that I am lazy, judging by the title. Far from it. If there’s a chore I promise to complete, you can consider it done. There’s hardly a need to remind me about it every half a year. But I do like acronyms. Working as a consultant requires me to scribble swift comments during sessions with clients – and acronyms just make my life easier. COVID-19, on the other hand, did not.

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