Understanding who your customers are is the first step toward becoming customer-centric.
Understanding who your customers are is basically the first step toward becoming customer-centric. Now, being customer-centric means putting your customer first, making them the core of your business. Now, in today’s highly competitive world, this is not optional, okay? If you want to win over and hold on to your customers, it’s crucial to communicate with them in a very personalized and relevant ways.