The Right Tool, At The Right Time
“…A company’s sales come from two groups: new customers and repeat customers. One estimate is that attracting a new customer can cost...
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Shahar Attias
- Jul 23, 2021
- 1 min
Team Building Poker Workshop
We took our client to a fun day by the sea, and simulated with them some of the internal conflicts the business is facing - using gaming...
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Shahar Attias
- Jul 9, 2021
- 1 min
Как создать клиентоориентированный маркетинг в реальном времени
Обычно игроки казино работают с пятью или шестью операторами азартных игр одновременно. Следовательно, компании постоянно конкурируют...
5 views0 comments
Shahar Attias
- May 1, 2021
- 1 min
99 problems but B&M ain't one
There’s an old saying in real-estate that the three most important words are: “Stay dressed, please”. But the naked truth is that reality...
19 views0 comments
Shahar Attias
- Jan 25, 2021
- 1 min
Shahar Attias about Operators' Changes and Ukrainian Market
The coronavirus pandemic has practically suspended the work of land-based casinos but has made it possible for online gambling platforms...
3 views0 comments
Shahar Attias
- Jan 12, 2021
- 1 min
Тенденции онлайн гемблинга
Пандемія коронавірусу практично зупинила роботу наземного гемблінгу, однак дала можливість розвиватися онлайн-платформам з азартними...
3 views0 comments
Shahar Attias
- Jan 1, 2021
- 1 min
OKR: The woke version of KPI
We consultants lead an ultra-modern lifestyle, very 2.0. Stories on LinkedIn? Sure. Migrating all workspaces into Notion? Did it...
10 views0 comments
Shahar Attias
- Nov 1, 2020
- 1 min
US vs UK CRM KPIs
You might get the impression that I am lazy, judging by the title. Far from it. If there’s a chore I promise to complete, you can...
10 views0 comments
Shahar Attias
- Aug 3, 2020
- 1 min
Ensuring Solid Customer Relation Management in the Gaming Industry
Shahar Attias, Founder of Hybrid Interaction Ltd, established the first (Customer Relation Management) CRM department in the Gaming...
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Shahar Attias
- Mar 31, 2020
- 1 min
Social and real-money gaming: Getting the best of both
Legend says that when Alexander the Great arrived in Gordium, he was presented with a complicated knot. The local oracle claimed it could...
13 views0 comments
Shahar Attias
- Mar 30, 2020
- 1 min
Social Distancing
They say that Millennials hardly have any patience and are focused only on themselves. Well, after 3 weeks of Social Distancing, Travel...
2 views0 comments
Shahar Attias
- Mar 26, 2020
- 1 min
CRM-системы: важность для гемблинг-проекта
CRM-системы – технология, позволяющая упростить работу компаний при масштабировании бизнеса, значительно улучшив при этом качество...
7 views0 comments
Shahar Attias
- Mar 11, 2020
- 1 min
Regulation is the major issue
As an iGaming consultant, Shahar Attias, the owner of Hybrid Interaction, has consulted more than 100 B2C operators. Among his clients is...
2 views0 comments
Shahar Attias
- Jan 20, 2020
- 1 min
Affiliate Operations Through Streaming Services | SiGMA
With social media and tech conglomerates enforcing stringent rules on otherwise innocuous affiliate operations, streaming services and...
3 views0 comments
Shahar Attias
- Jan 2, 2020
- 1 min
Time to do away with Business Intelligence
Hi, my name is Shahar and I don’t think business intelligence (BI) people should exist. What’s the reason behind my statement? I mean,...
3 views0 comments
Shahar Attias
- Oct 1, 2019
- 1 min
A typical day in CRM
07:00 I've just returned home from the gym. Sounds cool, eh? Well, actually it was just a pilates class. But you see, that’s what us CRM...
4 views0 comments
Shahar Attias
- Jul 1, 2019
- 1 min
VIPs: Using the RFM method
We all love VIPs. We enjoy that James Bond feeling, thinking if we can treat our top players like in films, we might get a free meal...
7 views0 comments
Shahar Attias
- Apr 1, 2019
- 1 min
A new problem for CRM
Suppliers have consistently advanced the online gaming industry, but one of the latest developments has been to the detriment of the...
5 views0 comments