Time to do away with Business Intelligence
Hi, my name is Shahar and I don’t think business intelligence (BI) people should exist. What’s the reason behind my statement? I mean,...
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Shahar Attias
- Oct 1, 2019
- 1 min
A typical day in CRM
07:00 I've just returned home from the gym. Sounds cool, eh? Well, actually it was just a pilates class. But you see, that’s what us CRM...
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Shahar Attias
- Jul 1, 2019
- 1 min
VIPs: Using the RFM method
We all love VIPs. We enjoy that James Bond feeling, thinking if we can treat our top players like in films, we might get a free meal...
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Shahar Attias
- Apr 1, 2019
- 1 min
A new problem for CRM
Suppliers have consistently advanced the online gaming industry, but one of the latest developments has been to the detriment of the...
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Shahar Attias
- Dec 2, 2018
- 1 min
Omni-channel Loyalty
The safest way to increase the wallet share you earn from your players, is by engaging them through as many products as possible on YOUR...
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Shahar Attias
- May 30, 2018
- 1 min
Необходимо улучшить программу лояльности, иначе ценность теряется
Шахар Аттиас – известный эксперт по геймингу. Он станет спикером RGW Moscow, где выступит с презентацией «Как оценить управление...
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Shahar Attias
- May 25, 2018
- 1 min
Improve Players’ Loyalty, Otherwise Company’s Value Drops
Offline operators often miss what’s right in front of them while online casinos are exposed to full details of players’ activity,...
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Shahar Attias
- Oct 19, 2017
- 1 min
Asia’s iGaming looking for long-term relationships
The rising cost of acquiring new online players is forcing operators in Asia to ramp up their customer relationship management (CRM)...
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Shahar Attias
- Oct 2, 2017
- 1 min
iGaming CRM & Players’ Retention: What You Don’t Know
So you are an affiliate. WOW. I envy you. The heavy investment in producing new websites and links, the constant fights with Google’s...
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Shahar Attias
- Sep 13, 2016
- 1 min
So, Who *Is* Your Customer?
Understanding who your customers are is the first step toward becoming customer-centric. Understanding who your customers are is...
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Shahar Attias
- Sep 12, 2016
- 1 min
Top 3 KPIs for Effective iGaming Call Center Management
One of the most significant processes in managing an effective call center is the process of definition of KPIs. Often, call centers in...
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Shahar Attias
- Nov 19, 2015
- 1 min
How to keep hold of customers
Julian Rogers presents expert guidance on the increasingly sophisticated workings of online gaming retention Esteemed marketing author...
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Shahar Attias
- Apr 23, 2015
- 1 min
Online Outline
Shahar Attias is a globally recognized iGaming expert with more than 15 years of industry experience. Attias is the founder and CEO of...
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Shahar Attias
- Sep 16, 2014
- 1 min
Your Ideal iGaming Platform
You grew up with your betting system, and like an old pair of jeans, it’s gotten to a point where it’s become so comfortable – you just...
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Shahar Attias
- Aug 22, 2013
- 1 min
Основные различия между управлением онлайн и офлайн казино
Чем отличается управление игровым процессом в онлайне от его аналога в наземном казино? Рассмотрим три основных различия. Read more...
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Shahar Attias
- Jul 15, 2013
- 1 min
On Slot Machines and Sound Effects
Have you ever tried playing a slot machine in one of the online casinos when your computer sound is on mute? Have a go – it’s a surreal...
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Shahar Attias
- Jul 1, 2013
- 1 min
Loyalty Programs KPIs
Summer is here. And for iGaming businesses it means that the declining seasonality effect has already starting to kick in. It also means...
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