How Predictive Analytics Can Make You More Money
Feel like you are “sinking” with data that doesn’t really makes sense? Last week we have talked about Customer Analytics in Online...
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Shahar Attias
- Apr 9, 2013
- 1 min
Behind-the-Scenes: Players’ Engagement
As an affiliate, you are used to send traffic to operators, which work out to be a pretty good business for you – I mean, hey, in some...
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Shahar Attias
- Mar 19, 2013
- 1 min
Understanding the false lure of the so called “can’t-lose” Martingale roulette system
After reading this post and its related article, please watch this clip (below). It is very much geared towards beginners, but it smartly...
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Shahar Attias
- Jan 15, 2013
- 1 min
Get your players to YES!
The purpose of this blog is to assist iGaming CRMers, wherever you may be. To do so, we provide you with naughty photos from industry...
9 views0 comments
Shahar Attias
- Nov 22, 2012
- 1 min
One big whale or a school of little fish?
Which would you prefer? An extra €200 in monthly revenue from one player or an extra €10 in monthly revenue from 20 players? (Note to...
8 views0 comments
Shahar Attias
- Sep 20, 2012
- 1 min
Online vs. Offline Casino Management: Key Differences to Consider
While there are many similarities between running a bricks-and-mortar casino and running an online casino, there are some important...
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Shahar Attias
- Sep 1, 2012
- 1 min
Beyond Sesame Street: Mr. Hooper goes to egaming CRM school
As I opened the annual CRM & Retention Seminar I moderated during the last iCE conference in London, I quoted a fantastic online article...
17 views0 comments
Shahar Attias
- Jun 27, 2012
- 1 min
Player Clubs Review: Part 1 of a 5-part series sure to inspire new Loyalty Schemes
Judging from the recent posts, you’d probably conclude that this blog’s focus is limited to Alcohol, Hot Girls, Dublin and how easy it is...
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Shahar Attias
- May 1, 2012
- 1 min
Being popular is great. But is it costing you money?
We all like to be liked. So when you see your loyalty program is drawing more players to your games, you may break out in a big smile....
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Shahar Attias
- Feb 7, 2012
- 1 min
Chairman’s Summary Notes
Captain’s Log, Stardate 3.14159: The London conferences were absolutely amazing. The participants reminded me of young kids during a...
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Shahar Attias
- Nov 17, 2011
- 1 min
Bonus Costs: Are You Losing Money?
This post focuses on online casino promotional ROI analysis. Everybody else: behave yourself! One of the most significant tools used by...
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Shahar Attias
- Oct 28, 2011
- 1 min
7 Tips for Key CRM Metrics (Online Casino)
What is it that we Player Development people do? The quick answer would be: we analyze stuff. As we all know, Retention Marketing is...
22 views0 comments
Shahar Attias
- Aug 30, 2011
- 1 min
Shahar Attias on what affiliates should do to maximize earnings
Today’s interview is with Shahar Attias from Hybrid Interaction, who has led the iGaming industry as a consultant and senior executive...
29 views0 comments
Shahar Attias
- Aug 26, 2011
- 1 min
Customer Acquisition Vs. Retention Part 1
This month’s Viewpoint features a two-part interview where Dana Workman sits down with Shahar Attias of Hybrid Interaction and Marc...
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Shahar Attias
- Aug 26, 2011
- 1 min
Customer Acquisition Vs. Retention Part 2
This month’s Viewpoint features a two-part interview where Dana Workman sits down with Shahar Attias of Hybrid Interaction and Marc...
6 views0 comments
Shahar Attias
- Mar 11, 2011
- 1 min
Dana Workman interviews Shahar Attias of Hybrid Interaction
Dana Workman interviews Shahar Attias of Hybrid Interaction on what some of the best retention tools are for VIPs, how to get them to...
24 views0 comments
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